Just in time: Agribusiness meets AgTech
As the world approaches a record-high population of 10 billion, the increasing demand for food threatens to outstrip its availability. Agriculture also faces challenges of worldwide water shortages and climate change. To survive, thrive, and serve its customers, agribusiness must understand and participate in a new age of Agricultural Technology (AgTech).
Meeting crisis with ingenuity
U.S. agriculture confronted an environmental crisis of unprecedented magnitude during the Dust Bowl of 1930 to c. 1940. Drought, windstorms, and topsoil loss decimated huge tracts of American farmland.1 Farmers had to improve their land management practices and began using cultivation technologies that included crop rotation, strip farming, and contour plowing. New approaches to farming helped end a disaster then, and they will do the same, today.
Today’s challenges
For generations, American agriculture has supplied the U.S. and much of the world with food. However, we now face grave questions regarding the capability of America’s farmers and ranchers to meet extraordinary environmental and geopolitical issues. The challenges include:
- Limited food availability coupled with record-high global population and food demand
- Worldwide climate change that brings extreme drought and flood
- Water shortages
- Consumer and global sustainability pressures
Modern tools of AgTech
How can agribusiness respond most effectively? By shifting business models and adopting new solutions that address the problems of our times. The agricultural tools and technologies available now are mind-boggling in their scope and sophistication; they rival those of any high-tech operation.
These assets have the potential to increase profitability, stability, and efficiency of agribusiness ventures. They include (among others):
- GPS and satellite imaging
- Artificial intelligence (AI) and the Internet of Things (IoT)
- Machine learning, robotic automation, and remote sensor controls
- Sustainability in packaging
Benefits
Driven by the most advanced digital technologies, AgTech yields powerful, far-reaching advantages, such as:
Conserving water, restricting potential pollutants
Because of the remarkable precision of AgTech tools, farmers can apply minimal amounts of water, pesticide, and fertilizer only to specific areas – or even to selected, individual plants. This detailed, controlled approach allows for:
- Higher crop output
- Lower operating costs and food prices
- Less water, fertilizer, and pesticide use
- Decreased chemical runoff
- Improved livestock
Robotics for profit and efficiency
Robotics often partner with other AgTech tools, including remote sensors, drones, AI, and GPS. These tools help farmers accurately monitor and manage natural resources, like soil, water, and air.
Robotic technology also gives growers more control over crop and livestock welfare and production. In addition, it streamlines processing, distribution, and storage procedures, which results in:
- More efficiency and lower prices
- Better growing conditions, safer foods
- Minimized environmental impact2
- Uninterrupted, 24/7 service
AgTech and sustainable food packaging
AgTech emphasizes the practicality and profitability of transitioning to an economy rooted in clean energy and a minimal carbon footprint. Whether in the distribution, wholesale, or consumer markets, most foods are packaged in methods adapted for transportation, marketing purposes, or other needs. In lieu of traditional packaging materials that are not easily reused (including plastics), AgTech innovation is introducing:
- Biodegradable, plastic-free packaging for produce
- Processed food packaging that minimizes material use
- Compostable package that nourishes the soil rather than occupying space in landfills
By supporting a sustainable approach to packaging materials, agricultural and food processing operations can contribute to the success of their own enterprises as they win more customers and protect the environment.
Additional mainstays of AgTech
As shown below, they provide the basis for a large share of AgTech services, all of which help farmers transition to more sustainable, profitable agribusiness.
Automation |
AI |
Wireless connectivity |
Robotics
Drones
Sensors
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Benefits Summary
- Conserve energy, water, and capital; increase yields and margins
- Optimize furloughed land
- Increase sustainability and resilience across all ag operations
- Access detailed, enterprise-wide information and analysis
- Control labor costs and quality
The future of AgTech: By the numbers
In part because of the high demand for food amidst extraordinarily adverse circumstances, the outlook for AgTech implementation and profitability is bright. As of 2022, North America dominates the AgTech market with a 45% revenue share. Analysts attribute market growth to increasing government initiatives and incentives for agricultural expansion.
In 2023, the estimated global market size of AgTech will reach nearly $22 billion,3 and analysts project it to attain more than $43 billion by 2030 at a CAGR of 10.2%.4
Ready, set, where to start?
It’s clear that AgTech offers newer, better ways to cultivate, harvest, manage, store, and distribute your products. But not surprisingly, these money- and time-saving technologies can require substantial investment. In the interests of capital conservation and versatility, financing offers the best options for AgTech acquisition.
Employ your assets now
Financing lets you acquire and use the AgTech assets you need, as you need them. They can also generate revenue as you pay for them over time. Other key benefits of financing include:
Enhanced cash flow |
Financing helps you conserve capital even as you gain equipment that adds to your ag profitability and efficiency. |
100% financing |
Farmers have long known that liquidity and adaptability are essential to business survival. Equipment financing offers low or no up-front cash requirements. |
Flexibility |
Financing lets you align payment terms with your budget and seasonal cash flows. It also helps you keep pace with technological advances via mid-term upgrades and end-of-term options. |
Bundling |
A customized financing structure can bundle equipment, software, and soft costs (such as freight, sales tax, labor, professional fees, and other related fees) into one payment plan. |
Scalability |
With the flexible freedom of financing, AgTech initiatives offer boundless opportunities to scale. Each AgTech technology noted in this paper can reduce costs, increase yields, and improve efficiencies. You can also “mix and match” them to form interdependent systems. |
Vetting your finance source
Equipment financing helps you acquire the technology you need to realize a more sustainable business model. But financing can be more than a source of immediate, flexible funding. The right financial provider can help you leverage your assets and fine-tune (or even develop) your innovation strategy.
Here are some qualifications to check as you evaluate funding providers:
- AgTech experience plus knowledge of agribusiness assets
- A proven track record in lease structuring
- A clear understanding of your business
- A trusted, reliable source of capital
- A creative approach to big-picture opportunities
The dawn of a digital harvest
For agricultural enterprises ready for new, better ways of doing business, the future looks bright. A finance provider with proven AgTech experience can help you develop significant, sustainable growth.
To learn more, contact:
Justin Woodward, Key Equipment Finance Officer, at 208-364-8752 or justin.woodward@key.com.